Cairo – 29th November 2017 – Within the framework of Emirates NBD Egypt's market leadership and relentless commitment to providing innovative banking services that meet customers' needs, the bank hosted a one-of-a-kind event at Dusit Thani on Tuesday, November 28th to award a luxury Maserati Ghibli 2017 to one lucky winner in conclusion of its Liabilities Campaign, which was launched on July 2nd.
Amidst a grand celebration, under the supervision of the Ministry of Social Solidarity, a total of 729 customers participated in the Liabilities Campaign draw for a one of a kind unprecedented award within the banking sector in Egypt. One lucky winner, Abdel Rashid Hashem Mahmoud Mohamed was awarded the Maserati Ghibli 2017.
Ayman Gamgoum, Head of Priority Banking and Wealth Management, said, "Emirates NBD Egypt continuously strives to develop and enhance its products and services to offer an exclusive range of benefits to its esteemed customers. Launched last July, the Liabilities Campaign enabled existing customers to enjoy the highest interest on deposits throughout the campaign period, as well as the unique chance to win a luxury Maserati Ghibili 2017. This campaign is a reflection of the bank's strong commitment to offer innovative products within the banking market through a team of dedicated banking experts."
Abdel Rashid Hashem Mahmoud Mohamed, the winning customer said, "I am overwhelmed with joy and excitement to receive such a distinguished award. I am very proud to be an Emirates NBD Egypt customer due to their dedication to customer satisfaction and their leadership in always providing new products and services. I could not have imagined winning a Maserati car, which is the most creative award I have witnessed within the local banking sector. It is truly a dream come true".
The Liabilities Campaign encouraged customers to increase their capital and investments with the bank, in addition to helping them manage their savings. The draw's terms of participation allowed customers with a balance of EGP 500,000 to enter the draw once. Every additional EGP 200,000 and its multiples increased customers' chances of winning through additional entries in the draw.
The campaign also attracted new customers who opened savings accounts, time deposits, or savings certificates during the campaign period with a value of EGP 250,000, enabling them to enter the draw one time. Every additional EGP 100,000 and its multiples gave them greater chances to win by entering the draw more times.
Emirates NBD Egypt's Liabilities Campaign comes as part of the bank's ongoing efforts to encourage customers to increase their deposits and assets, manage their savings and account activities to their best interest, as well as attract new customers. The bank increased the yield rates and launched new products to allow customers to enjoy the highest interest rates and the flexibility to choose monthly or quarterly returns, which comes in line with Emirates NBD Egypt's leadership and ability to launch innovative products and services that guarantee customer satisfaction.
About Emirates NBD Egypt:
Emirates NBD Egypt is a fully owned subsidiary of the Emirates NBD Group; a leading banking Group in the region. As of 30th September 2017, the Emirates NBD Group's total assets were AED 461.1 billion. Emirates NBD Egypt currently has 2,100 staff and 66 branches, and is the largest subsidiary outside the Emirates NBD Group's home-country of the United Arab Emirates (UAE). In addition to the UAE and Egypt, the Emirates NBD Group has international operations in the Kingdom of Saudi Arabia, Singapore, the United Kingdom and India, and representative offices in China and Indonesia.
For more information, visit www.emiratesnbd.com.eg
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